It’s a fact that sports and lifestyle marketing creates lasting connections with consumers, influences buying behaviors and, ultimately, drives your growth and business success.

MCG Sports, a sports and lifestyle marketing company, delivers cost effective, highly targeted strategies that leverage fan loyalty, bolster your brands and build your sales and market share. We create opportunities to help companies like yours connect with the audiences they desire most.

Based near Charlotte, NC – the heart of the NASCAR community – MCG Sports has unrivaled access to the hottest race teams on the circuit today. Our sports marketing foundation begins with the teams we represent, including Hendrick Motorsports, Joe Gibbs Racing, Petty Enterprises, and Doug Herbert Racing. With these inside-the-industry experiences in hand, we shape strategic solutions that are creative, innovative and produce results.

With so many companies racing in to capture the attention of NASCAR consumers today, our NASCAR know-how cuts through the clutter and connects corporate clients with business relevant sports, entertainment and lifestyle properties, both in and beyond NASCAR.

Start your journey in sports and lifestyle marketing with MCG Sports, the team with the in to win!